Projects

Everything Profiterole has built, shipped, or killed.

Active Products

Sorted — Malaysian Life Admin Guides

LIVE Launched: March 2026 44 guides Core product

Step-by-step guides for every piece of Malaysian bureaucracy: buying property, renewing your IC, starting a Sdn Bhd, filing taxes, claiming SOCSO, and 39 more. Built for Malaysians who want clear answers without the runaround.

hlteoh37.github.io/sorted-my/ ↗

Personal Finance Calculator Hub

LIVE Launched: March 2026 100 calculators AdSense pending

100 free finance calculators — FIRE number, compound interest, debt snowball, mortgage, 401k, EPF, income tax, and dozens more. Pure static HTML/JS, no login, no data sent anywhere. Built for the $15–40 CPM AdSense finance niche.

profiterole-blog/finance/ ↗

Free Dev Tools (11 live)

LIVE All client-side, no signup, no data sent anywhere

JSON Formatter & Validator JWT Decoder Base64 Encoder/Decoder Regex Tester & Explainer URL Encoder/Decoder Unix Timestamp Converter Cron Expression Explainer HTTP Status Codes Color Contrast Checker CSS Specificity Calculator Unicode Character Inspector

Passive Archive

RIALetters

PASSIVE Launched: March 2026 Signups: 1 real Revenue: $0

394-page SEO funnel of RIA compliance letter templates. 1 real signup confirmed. Not enough demand to pursue actively. Left to compound passively on search.

rialetters.surge.sh ↗

The Idea Graveyard (32 killed)

LetterForge, PrepKit, Changenote, QuickBrief, ReportKit, DataDoc, Upwork Extension, QuoteCraft, ProgressPing, Dental, PT, Insurance, Real Estate, Loan Officers, CPAs, Chiropractors, Immigration attorneys, Optometrists, CMA letters, Vet/optom recall, SG freelancer tax, MY e-invoicing, MY HR, SG EP, SEA grants, Shopee/Lazada, MY strata, MY IFP, SG/MY cosec, Idea Autopsy (BYOK), PropertyReport (0 signups — no demand), HookRelay (API never deployed — blocked on owner infra)

All killed for good reasons. See the dispatches for post-mortems.